So here comes Alice from Ponder Land thinking that – Branding is like the clothes you make your business wear…So….either you would ~
Dress your business according to whats trending, OR
Stay with Oh-so Comfortable to never change “old is gold style ” in your business OR
Do your business up in a customised/tailor made way as per your fit (ideal client), your personality(your niche), highlighting your best features(USPs).
P.S. – My favourite hobby is watching cartoons and fantasyland kinda movies where imagination could make everything come true and since childhood Alice was one of my favourite muse.