by admin | Jul 1, 2020 | branding
What exactly is the difference between BRANDING and MARKETING? I completely understand that sometimes it’s really difficult to tell the difference between branding and marketing. It also seems that these terms are increasingly used interchangeably, which...
by admin | Sep 9, 2019 | brand theory, Uncategorized
In order to entice customers, your online branding should make the most of the 5 senses; taste, sight, touch, smell, and hearing. The fact that major brands such as Starbuck’s®, Pottery Barn®, and Anthropologie® have managed to survive the growing pressure for...
by admin | Aug 18, 2019 | brand story, branding, Graphic design, Online Branding
Here’s a quick way to convert your blog posts into visuals 1.CUSTOM CARDS This is the best & easy DIY way to share snippets/phrases/one-liners from your blogs in the form of quotations and put them over an image relevant to the topic and then post it...
by admin | Aug 18, 2019 | brand story, branding, Graphic design, Online Branding
“How do you make your Brand unique when you realise you have a few other people out there doing pretty much the same thing?” I am going to give you one word here : Strategy and Perspective. But before any strategy can work for you to show your brand is...
by admin | Aug 18, 2019 | brand story, branding, Graphic design, Online Branding
Today, I would like to share a very important aspect of your brand which is Color. So what can color do for your brand? C – Create a psychological emotion O – Optimize the decision to buy L – Lure your clients to come back looking for you. (The...